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    Buyer-Framing Case Studies

    Ryan: what they sell vs what buyers buy

    Ryan

    Current site
    ryan.com
    Ryan's current homepage
    Prototype
    ryan.paulsyng.com
    Prototype
    Ryan rebuilt around what buyers are buying
    What they're selling
    Tax services and software for large enterprises.
    What buyers are buying
    Tax money found, recovered, and kept — with someone accountable for it.
    The shift
    From tax work to recovered value — the firm that finds what others leave behind.

    Go from seller framing to buyer framing—in under 60 minutes.

    Find the gap between what you’re selling and what your buyers are actually buying.

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